Thomas Kirschner - Head of Fans & Tradition at Schalke 04 - explained which activities and projects the club has implemented to maintain a strong relationship with their fans. In total, Schalke 04 has over 160,000 members, 900 different fan clubs and an average stadium attendance of 61,197.

Teresa Santos – Quality and Environment Manager at FC Porto – presented the club’s sustainability approach and its practical implications during the ESSMA Summit.

ESSMA interviewed Khalifa Al Mana – Senior Project Engineer at Supreme Committee for Delivery & Legacy – to receive an update on the development of the 2022 FIFA World Cup™ host venues.

Neil Sharman - Security Manager at Wembley Stadium - shared the stadium’s counter-terrorism measures both on event day and non-event day during the ESSMA Summit in Porto.

Daniel Uthmann - Marketing Project Manager at TSG 1899 Hoffenheim - shared how the club is using data to enhance the matchday experience.

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