Read more on FC Schalke 04’s augmented reality app, the 2019 FIFA eNations Cup™, the #passonplastic initiative at London Stadium and more in ESSMA’s weekly industry update.

Rui Lousa - Commercial CEO at FC Porto - shared insights on Estádio do Dragão, host venue of the fifth ESSMA Summit. Estádio do Dragão was inaugurated in 2003 with the aim of hosting three group stage matches, a quarterfinal and a semifinal at the UEFA Euro 2004. In addition, it has been elected to host the 2019 UEFA Nations League Finals. With a relatively low investment of €125 million, the stadium did manage to win several awards regarding construction, sustainability and good environmental practices including the ECA Best Achievement (Non-Sporting) Award for its eco-friendly stadium.

The European Stadium & Safety Management Association (ESSMA) will meet up during the Fan Experience Workshop. The event will be held in Warsaw (Poland) from 21 to 22 May at Legia Warsaw’s Marshall Jozef Pilsudski Legia Stadium.

Read more on the reconstruction plans of Pogoń Szczecin, the opening match at Tottenham Hotspur Stadium, Rangers FC’s Ramble Tag and more in ESSMA’s weekly industry update.

Thomas Otton and Guillaume Gouze – respectively Communication Director and Head of Stadium Department at Ligue Nationale de Rugby (LNR) – highlighted the opportunities offered by a post-match concert after the TOP 14 final to attract more fans during the ESSMA Summit in Porto.

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