Read more on fan involvement during the stadium development project of Everton FC as well as fan experience initiatives at Lille OSC and RCD Espanyol in this short stadium industry update by ESSMA.
The ESSMA Knowledge Platform, an all-in-one online platform, offers ESSMA members the opportunity to benefit from our extensive database. With exclusive access to in-depth interviews, presentations and best practices from clubs, leagues and venues such as FC Bayern Munich, Valencia CF, Manchester City FC, Stade De France, LaLiga, Stade Rochelais and others. Add value to your organisation by using the content as a benchmark and by learning from industry peers.
The last keynote of Day 1 focused on the Fan Journey. Alberto Colombo, Deputy General Secretary EPFL kicked-off with presenting their Fan Attendance Report. Followed by presentations of Eric Cosset, Director Product and Development Disneyland Paris, Benjamin Steen, Head of Digital Projects and CRM FC Bayern Munich and Rory Sheridan, Head of Sponsorship Europe at Diageo (Guinness). Benjamin Steen shared how FC Bayern Munich digitalised the Allianz Arena and how they reach, communicate and build a relationship with their 650 million fans worldwide.
Read more on several stadium development and renovation projects, sustainability and see examples of fan engagement in this short stadium industry update by ESSMA.
It is with great pleasure that ESSMA can announce the addition of a new Advisory Committee member: Didier Wauters (Senior Sales Manager Tractebel). We are confident that ESSMA will benefit from his experience and we look forward working together.
One of the keynote sessions focused on stadium lifecycle. An introduction was provided by Dimitri Huygen, Managing Director ESSMA, followed by presentations from Martin Murphy, Stadium Director Aviva Stadium and Eric Hart, Head of Tampa Sports Authority managing Raymond James Stadium. Eric Hart focused his presentation on long-term sustainability within several stadium projects in Tampa Bay area.
BASIS, British Association for Sustainable Sport, will organise its 7th annual BASIS Conference on 1–2 March at BBC North, MediaCityUK, Salford.
Read more on sustainability initiatives, stadium projects and augmented reality in this short stadium industry update by ESSMA.