iXpole becomes an ESSMA Stadium Partner

iXpole, a total solution for the full relational (CRM) and operational (ERP) management of sponsorship and VIP hospitality, has become an ESSMA Stadium Partner.

Founded in 2014, they joined the Association a year later as Corporate Partner and have been a valued partner throughout the course of the last 3 years. 

Focusing on centralising masterdata, their goal is to improve the communication between different departments and informing management on critical key performance indicators. In the last 4 seasons, iXpole has taken about half of the Belgian football clubs to a higher level in terms of professionalization.

“With clubs continuously increasing their focus on sponsorship and hospitality, becoming Stadium Partner is the next logical step in our relationship with ESSMA. ESSMA provides us a diverse network and useful insights in generic and overall trends. Our extensive experience in optimizing B2B operations, makes iXpole an ideal sparring partner for ESSMA members, who are concerned with the customer journey of their business partners, before, during or after matchday.”

Luc Vanhecke, co-founder iXpole

Thanks to iXpole, all B2B processes can be automated in order to optimise customer contacts and increase service levels of stadiums and sports organisations. Their self-service VIP portal enables partners to manage their own electronic tickets so they can print, download, transmit and personalise them. In addition, partners can book or confirm catering options, order additional VIP services and manage contracts or e-invoices online. 

 “iXpole is a valuable asset to the ESSMA community. Thanks to their total solution for B2B, they can support ESSMA Stadium Members improving their customer journey. We look forward to working with them as Stadium Partner for the years to come.”

Gert-Jan Cuypers, Commercial Partnerships ESSMA

A selection of projects they have been involved with:

• RSC Anderlecht
• KV Oostende
• Fortuna Sittard
• AS Nancy Lorraine