ESSMA SMART Stadium Workshop - 7 & 8 september 2021

Innovating stadium experience through technology? What are the options? Our workshop on stadium technology makes the benefits of IoT, iBeacons and 5G more tangible in just 2 days!

Get your ticket now!

07 08 September 2021
TSG Hoffenheim


The workshop will focus on following aspects:

Digital experiences

Speaker selection:
Eintracht Frankfurt - The Arena of IoT

With the take-over of the stadium, Eintracht Frankfurt started to invest in the stadium digitalization as a key element of the club strategy. EintrachtTech develops new digital business models, establishing new revenue streams. Today, this strategy results in IoT-projects in 8 areas like mobility, visitor flow control, pitch, safety and energy management. 

Timm J├Ąger and Julien Zamberk will reveal their approach and take-aways from the Deutsche Bank Park on Tuesday September 7th!

2 stadium tours that show you the result of the implemented technology

In order to get the best view on the advantages of technology, ESSMA schedules two stadium tours during this workshop to deliver more insights than what you can capture in a presentation:

  • 7 september 2021: PreZero Arena, home of TSG 1899 Hoffenheim 
  • 8 september 2021: SAP Arena, host to many major sportive and non-sportive events 

Discover the highlights of the programme now:

Tuesday, September 7th

13:30   Kick-off of the workshop by ESSMA

13:45   Welcome by TSG Hoffenheim and in-depth technology presentation

14:30   Stadium tour PreZero Arena

16:15   An Arena of ioT - presentation by Eintracht Frankfurt

17:15   Transfer to hotel

19:00   Networking dinner

Wednesday, September 8th

9:30   Get a taste of ESSMA Mastermind sessions

10:30  Stadium tour of SAP Arena

12:30  Conclusive lunch

Get your ticket here and be part of the workshop