Live match experiences are a culmination of noise, light and overall excitement. An incredible experience, but often too much to handle for fans with sensory challenges. Luckily, more and more stadiums recognise the needs of fans with sensory difficulties and are offering them a way to calm down from all the external stimuli while still being able to see the match.
Over the last couple of months ESSMA has expanded her network up to 11 Japanese clubs
During the ESSMA Pitch Management e-Workshop, there were a lot of questions after the presentation of Klaus-Peter Sauer, Head Groundsman at VfL Wolfsburg. Mr. Sauer took the time to answer the remaining questions, which can be found below.
Read more about blockchain technology at BSC Young Boys and STVV, sustainability progress at the FIFA World Cup 2022, DFL international broadcasting and more in ESSMA’s industry update.
The overall quality of all LaLiga pitches keeps improving by setting the standard higher each season. During our Pitch Management e-Workshop, Pedro Fernández-Bolaños shared the most important aspects of their overall focus areas and new innovations to ease the work of groundsmen.
This issue holds a global perspective, with projects from Asia, Europe and the USA.
The ESSMA Fan Experience e-Workshop, taking place on 10 November at 14:00 CEST, will mainly focus on the connection with your fans through content creation during COVID-19. How loyalty campaigns and fan data enhance matchday operations is also on the agenda, as it remains an important aspect of fan engagement.
ESSMA will kick-off 2021 with a brand-new event, the ESSMA Spotlight! ESSMA Spotlight aims to be the virtual counterpart of the annual ESSMA Summit, which is rescheduled towards June 1 and 2 in Turin, Italy.