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During ESSMA’s Fan Experience Workshop, Adam Piotrowicz - Director of Digital at Legia Warsaw - shared the club’s approach towards digital transformation and which tools they are using to improve fan engagement and data collection.
Read more on the stadium projects of Royal Antwerp FC and Standard de Liège, the new Milan stadium and EURO 2020 in ESSMA’s weekly industry update.
Over 20 club and stadium representatives from 13 countries including ESSMA Members Olympique Lyonnais, Legia Warsaw, FC Barcelona, Celtic FC, Malmö FF, FC Bayern Munich and Baku Olympic Stadium gathered at Allianz Arena for the first European event organised by ESSMA Stadium Partner, 24/7 Software.
On 21 and 22 May 2019, ESSMA organised its fourth Fan Experience Workshop at Marshall Józef Piłsudski Stadium, home of Legia Warsaw. Over 46 members from 16 countries learned insights and shared knowledge linked to stadium enhancing experiences, fan zones, loyalty, rewarding and attracting fans to the stadium.
Read more on 5G in the Bundesliga, the VisitFootball award, youth academies and more in ESSMA’s weekly industry update.
ESSMA Corporate Partner SGL organised a showcase on 3 July at Brøndby Stadium. The event focused on economical grass management, with grow lighting systems in particular. In total, around 30 pitch professionals gathered to discuss and exchange information linked to pitch management. During the showcase both SGL and users of their grow lighting systems shared insights on the possibilities and opportunities for growing a high-quality pitch at the lowest possible costs.
Ajay Abraham, a Candidate of the FBA Professional Master in Football Business, successfully completed his internship at ESSMA as part of the FBA Professional Master in Football Business. The FBA, an ESMMA Partner, offers its students a Professional Master in Football Business with the objective to deliver them all the necessary tools and an optimal learning environment in order to succeed in the passionate and dynamic football industry.
Read more on KRC Genk's 2019/20 season kit reveal in 360°, virtual advertising during the TOP 14 final, UEFA.tv and more in ESSMA’s weekly industry update.