How AZ Alkmaar is transitioning towards a data-driven organisation
ESSMA interviewed Bas Schnater, Fan Engagement & CRM Coordinator at AZ Alkmaar, about CRM, fan engagement and data gathering.
ESSMA interviewed Bas Schnater, Fan Engagement & CRM Coordinator at AZ Alkmaar, about CRM, fan engagement and data gathering.
Read more on a contactless ticketing service at Allianz Arena, a new stadium for FC Dordrecht, the eFootball VBL Club Championship and more in this weekly industry update provided by ESSMA.
During ESSMA’s Safety and Security Workshop in Copenhagen, Joris De Lange - Matchday Operations & Security Manager - talked about the challenges AFC Ajax has faced in terms of attracting, training and retaining stewards and how they dealt with it by creating their own in-house stewarding company, called Stewarding Triple A.
Read more on an AIK Eternity Card, initiatives for disabled fans at Liverpool FC, UEFA competitions and more in this weekly industry update provided by ESSMA.
On 13 and 14 November 2018, ESSMA organised its 3rd Safety & Security Workshop. After two successful editions at Stuttgart and Dortmund, this edition of the Safety & Security workshop took place in Copenhagen at FC København’s Telia Parken and at Brøndby IF’s Brøndby Stadium, where over 55 ESSMA Members got the chance to network and get new insights during presentations given by experts in their field.
Read more on a 3MW battery storage system at Emirates Stadiums, the new 360 ° Estádio da Luz stadium tour, a case study regarding connected stadiums and more in this weekly industry update provided by ESSMA.
Ken Scott, Head of Inspectorate at SGSA, presented the recently launched 6th edition of the Guide to Safety at Sports Grounds, more commonly known as the Green Guide, during the ESSMA Safety & Security Workshop at Telia Parken. The Green Guide helps sports grounds owners and operators calculate a safe capacity for their venue. It is used around the world by architects and designers as a best practice guide for the development and refurbishment of stadiums.
Read more on Swansea City AFC’s new In-app Ticketing feature, an LED grow lighting system at Allianz Arena and more in this weekly industry update provided by ESSMA.