In this period of physical distancing, European clubs are more dependent on digital and audiovisual ways to keep in touch with the fan base. Platforms such as YouTube-channel help to engage with fans and to build a brand.
How does segmented hospitality influence stadium development? Is there little difference with mainstream hospitality or is it worth the extra effort? Two top clubs of the Premier League are convinced it pays off.
On Tuesday May 19th Raj Saha, general manager at Fiserv Forum, guided our members through the STAGE service programme.
Read more on the virtual grandstand at Aarhus Gymnastikforening, the two final design concepts for AC Milan and Inter Milan, the Wave for support initiative at RBFA and more in ESSMA’s industry update.
ESSMA is pleased to introduce Opinsta as its new Corporate Partner. Opinsta are experts in driving employee engagement and customer satisfaction through innovative mobile apps and supporting software.
Taking inspiration from several other big industries (theme parks, fast food, retail...) Fiserv Forum have created a tailor-made staff incentivisation programme which is helping them to achieve their mission: becoming the friendliest arena in the world. Want to learn how to better your matchday staff?
On April 23th, ESSMA hosted its first webinar with Francesco Gianello, Stadium & Facilities manager at Allianz Stadium. An interesting session, with numerous questions in the Q&A was the result.
Today, about a quarter of stadiums are equipped with a fan zone. On May 7th, we focussed on this trend with Cristiano Vieira of Benfica SL and Thomas Skøv Petersen of Brøndby IF in the second ESSMA webinar.