Industry update: more on ticketing, development & fan experience

Read more on a new app for Southampton FC, ticketing at Tottenham Hotspur, an update on Everton FC’s planning application and more in ESSMA’s industry update.

Operations & Ticketing

  • Southampton FC launched its new app, giving fans the chance to get closer to the action. With the app, fans will enjoy an enhanced matchday experience when they can be safely welcomed back to St Mary’s with contactless tickets, F&B purchases, video highlights, etc.

  • Tottenham Hotspur will continue to work together with Ticketmaster Sport to drive ticketing technology innovation. In addition to making the matchday entry process as smooth as possible, the new system has been designed to help protect supporters’ health, safety and security by reducing physical contact and verifying who is inside the stadium on matchdays.

Fan Experience & Hospitality

  • Fans of Go Ahead Eagles can collect sticker pictures of all players via supermarket chain, Jumbo. What makes this initiative unique is that fans can create their own personal sticker and order it free of charge online to add to the album.

Development & Construction

  • Everton FC’s planning applications for their new stadium at Bramley-Moore Dock and a community-led legacy project at Goodison Park were unanimously approved by Liverpool City Council.

General News

  • Harlequins FC installed UV-C disinfection lighting from ESSMA Stadium Partner, Signify to protect its players.

  • RBFA launches a EU project around the Belgian Red Courts program. The project focuses on football as a means to increase inclusion and citizenship among young people through an inclusive and empowering approach, in close collaboration with local, national and European partners.

  • Three new stats have been added to the Bundesliga Match Facts focusing on: 1. Attacking Zones, 2. Most Pressed Player and 3.Average Positions: Trends.