Read more on the redevelopment plans of Almere City FC and Lord’s Cricket Ground, the PSV Academy, the extended F&B offering at BORUSSIA-PARK and more in ESSMA’s industry update.
Read more on a permanent fan zone at PSV, F&B at Ipswich Town FC, renovation plans at Stade Marcel Verchère and more in ESSMA’s weekly industry update.
ESSMA interviewed, Jan van Merwijk - Director Feijenoord Stadium - about their upcoming development project, Feyenoord City. Feyenoord City is a broad urban development including a new river-based stadium and a redevelopment of the current stadium. With the new 63,000 capacity stadium, Feyenoord Rotterdam wants to move the club forward in terms of commercial, organisational and team aspect. With the project, the revenue streams of the club should substantially increase due to additional ticket sales, higher revenues from hospitality, enhanced sponsor value and non-football events.
Read more on ticketing at Forest Green Rovers, cashless payments at Paris FC and OH Leuven, security at Borussia Mönchengladbach and more in ESSMA’s weekly industry update.
Read more on the ‘Save our shirt’ campaign of Huddersfield Town, the ticketbot at Hertha BSC, the cashless Red Bull Arena and more in ESSMA’s weekly industry update.
During ESSMA’s Fan Experience Workshop, Adam Piotrowicz - Director of Digital at Legia Warsaw - shared the club’s approach towards digital transformation and which tools they are using to improve fan engagement and data collection.
Read more on the stadium projects of Royal Antwerp FC and Standard de Liège, the new Milan stadium and EURO 2020 in ESSMA’s weekly industry update.
On 21 and 22 May 2019, ESSMA organised its fourth Fan Experience Workshop at Marshall Józef Piłsudski Stadium, home of Legia Warsaw. Over 46 members from 16 countries learned insights and shared knowledge linked to stadium enhancing experiences, fan zones, loyalty, rewarding and attracting fans to the stadium.