09Mar2020
Interprefy joins ESSMA as new Corporate Partner
ESSMA is pleased to announce Interprefy as new Corporate Partner. Interprefy is a flexible, scalable and premium cloud interpreting platform for any kind of event or meeting.
Facility & Operations
04Mar2020
Industry update: more on SLO management, sustainability and fan experience
Read more on the enhanced matchday experience for Ulster Rugby fans, 3D ticketing platform of Sevilla FC, SLO management at Hammarby IF and more in ESSMA’s weekly industry update.
03Mar2020
How FC København is bringing flexibility to its season ticket holders based on the Netflix approach
FC København is approaching its season ticket holders through what the club is calling ‘the Netflix model’. Both in terms of paying via subscription and how they are reaching out to their (potentials) fans based on curated content and media consumption. Jacob Lauesen, Director Brand Marketing & Development at FC København, elaborated their approach during our ESSMA Summit.
28Feb2020
KNVB Expertise stadium tour to the Basque Country supported by ESSMA
Our colleague Yari Van Minsel had the pleasure of joining KNVB Expertise on their annual Field Trip, this year to the Basque Country. Over the course of 3 days more than 30 representatives from Dutch Eredivisie and Keuken Kampioen Divisie clubs visited Real Sociedad, SD Eibar and Athletic Club de Bilbao. Each club provided in-depth presentations and extensive stadium tours during the visit.
24Feb2020
Creating a unique fan experience by using 5G: interview with Eike Humpert
Eike Humpert, Head of Digitalisation at VfL Wolfsburg, shared his learnings on 5G in a stadium. As they are the first club in Germany with a fully operational 5G antenna, VfL Wolfsburg has a unique perspective on the topic.
18Feb2020
No-show behavior as a red flag for future drop in ticket sales
The no-show behavior of season ticket holders is a phenomenon, present in all clubs and stadiums.
12Feb2020
Industry update: more on safety, technology and fan experience
Read more on True View which is being implemented at Ligue 1 Conforama, safe standing findings by SGSA, Liverpool FC’s stadium and museum tour and more in ESSMA’s weekly industry update.
06Feb2020
Data talks: 10 things to consider
Data and how to implement more data-driven applications in European stadiums was the subject of several presentations during our ESSMA Summit in January. It’s a fact that the overall majority of stadiums has either already made investments or is planning on taking the step. But what choices to make?