Industry update: more on sustainability, esports and ticketing

By July 25, 2018
0
0
0
s2smodern

Read more on the recycled football kit of Juventus, public ticketing ballots for the 2019 Ashes Series, an esports partner for West Ham United FC and a documentary about Ligue 1 in this short industry update by ESSMA.

 

SMART & Sustainability

 

  • The 2018/2019 football kit of Juventus is entirely made from recycled ocean plastic. Adidas partnered up with Parley for the Oceans to manufacture the kit.



Operations & Ticketing

 

  • The England and Wales Cricket Board (ECB) have announced that they will introduce public ticketing ballots to meet anticipating demand for the 2019 Ashes Series.

 

 

Fan Experience & Hospitality

 

  • As part of their international development strategy, the Ligue de Football Professionnel (LFP) created a documentary film “Ligue 1: la nouvelle ère”.  The major themes implemented include French-style training, Ligue 1 stars, Classico, fans and the implementation of video arbitrage. From 27 July, the documentary will be broadcasted on Canal+ and beIN SPORTS.

 

  • The tram stop Krimmerie-Stade Meinau in front of the stadium of Racing Club de Strasbourg Alsace is dressed in the colours of the club for the 2018/2019 season. The project is part of a larger plan to enhance the fan experience at Stade Meinau. Furthermore, the plan includes a future 'Allée Racing' and a fan zone.

 

 

 

 

  • West Ham United FC signs their first esports partner. The club entered esports in 2016 and has currently two active FIFA esports players. The Basset & Gold partnership is expected to prioritise collaboration on local community initiatives and fan engagement projects.

 

 

 

0
0
0
s2smodern
ESSMA

ESSMA offers a platform to stadium professionals where they can share, learn and discuss topics related to ESSMA’s areas of expertise: Stadium Development, Operations & Ticketing, Sustainability & Smart Stadiums, Safety & Security, Fan Entertainment & Hospitality and Pitch Management.